If you answer "YES" to any of these questions, "YOU" need this program

• Do you need more clients?
• Do you want to grow your fitness business and maximize your earning potential?
• Do you want to write fitness/exercise related articles for your local/national newspapers or magazines?
• Do you want to become nationally known and respected by fitness professionals?
• Do you want to be called the "Fitness Expert" in your community?
• Do you want you have doctors referring their patients to you?
• Are you a motivated and committed fitness professional/personal trainer?
• Are you new in the fitness industry?
• Do you have another job but want to change careers and become a fitness professional/ personal trainer?
• Did you just graduate or are about to graduate college with your degree in exercise science or kinesiology but do not know what to do with it?
• Are you just entering college and are not sure on what to major in and enjoy training?
• Do you enjoy working out and you’re thinking about becoming a personal trainer/fitness professional?
• You know your exercise physiology...you know your anatomy BUT are you having a hard time signing up clients?
• Do you work for 24 Hour Fitness, LA Fitness, Bally's or one of the major fitness chains in the country and want to start your own fitness business?
• Are you an independent contractor with many clients and want to start your own fitness studio?

• Personal Trainers
• Strength & Conditioning Coaches
• Physical Therapists
• Kinesiology students
• Business owners

• One year mentorship program with Michael
• Business, fitness, marketing consultation with Michael
• Q & A with Michael
• Phone and email access with Michael 7 days a week
• Spend a day at MSF fitness studio (travel not included)
• You will have access to all the documents and programs that Michael have created in the past 5 years
• Learn how to receive referrals from medical doctors and the medical community
• Learn what it takes to become a community leader and an award winning personal trainer

What they don’t teach you in the classroom

There is no doubt in my mind that there are hundreds, if not thousands of current/future fitness professionals that are more qualified to provide their services than ever before. Long gone are the days of "weekend certificates" holding any clout in the fitness industry. The high-end of our field is now leaning towards those of us with nationally accredited certifications and college degrees, and that’s exactly why I decided to pursue a Masters Degree.

Personally, I experienced a lot of growing pains after, obtaining my Masters Degree in Kinesiology. The biomechanics, physiology and psychology of exercise all came effortlessly, but I was shocked when the clients didn’t line up at the door like I thought they were going to. It was a cold truth to realize that an upper-level education wasn’t enough in this industry; that was only half of what I needed for success. My growing pains came from getting potential clients to trust me and convincing them to invest in my services.

A lot of people in this industry like to say that you have to "pay your dues", "learn the hard way", and "climb the ladder like everyone else in this industry". I figure that if I had received some instruction on how to market my education and top-notch qualifications, that ladder might have been a bit busier to climb.

Perhaps you’ve already experienced the frustration of having all of the book-knowledge without getting the clientele that you expected. Whether or not you have, you will not find success unless you learn everything about marketing yourself in the fitness industry. You can either "learn the hard way" and go at it all alone like I did, or you can avoid all the mistakes that I have made and walk along a clearer path to success.

Why should you learn from Michael Y. Seril?

• Founder/President – Excellence Through Exercise Foundation
• Owner/President of the most successful, recognized private fitness studio in the city of Whittier
• 2007 Community Leadership Award Recipient from the President’s Council on Physical Fitness & Sports
• 2006 NSCA Personal Trainer of the Year Winner
• 2006 ACE Personal Trainer of the Year Finalist
• Featured in ABC 7 Eyewitness News (Southern California’s #1 News Station)
• Featured in the cover of the May 2007 issue of Personal Fitness Professional (PFP)
• Written articles for national publications such as: Shape, Men’s Health, Maximum Fitness, Get Active, Muscle & Fitness, Skin Deep and Personal Fitness Professional magazines, The Washington Post newspaper and Reuters Media Company
• Master and Bachelor of Science in Kinesiology (Exercise Physiology & Exercise Science)
• Advisory Board member for Get America Fit foundation and Maximum Fitness magazine
• Currently receiving referrals from medical doctors, registered dieticians and health educators of two medical facilities
• Lecturer, presenter and newsletter writer for two of the largest medical facilities in the Whittier, CA area
• Former instructor of Fitness for Life and Weight Training courses at CSUN department of Kinesiology
• Author of "Personal Trainer's Guide to Medical Referrals"

Contact Michael at 714-306-9002 or email him at This e-mail address is being protected from spambots. You need JavaScript enabled to view it and become the best fitness professional you can be

Testimonials from Top Fitness Professionals

“Michael is the foremost authority on medical exercise programming. Aside from working with medical doctors, he is educating fitness professionals to better understand the best possible ways to service those in need of specialized care. Michael is setting the national standard for clinical exercise programs and professional relationship building with the medical community. I highly recommend his services.”

John Spencer Ellis, PhD
Host, "OC Body Show" & "Spencer Power Hour"
President, NESTA

"Michael brings a level of energy and professionalism to this profession. He is clearly dedicated not only to his personal success but the success of those he teaches and inspires. There has been a disconnect between the medical profession and the personal training profession but Michael is changing that. With his vast knowledge and dedication he is connecting two professions which will have a profound impact on the future health of our country. Kudos Michael!”

Nicki Anderson
2008 IDEA Personal Trainer of the Year
President, Reality Fitness, Inc.

“If you watch Michael Seril speak one thing quickly becomes obvious. Michael cares. In personal training my favorite saying is “no one cares how much you know until they know how much you care.” Based on that fact alone I think you‘ll be in great hands with Michael.”

Michael Boyle, MA, ATC
Internationally recognized expert in Strength & Conditioning

Contact Michael at 714-306-9002 or email him at This e-mail address is being protected from spambots. You need JavaScript enabled to view it and become the best fitness professional you can be